Celsius x MLS Cup

Celsius (the official energy drink of the MLS) had an activation during pre-game festivities at the 2023 MLS Cup in Columbus, OH. The space consisted of a bar for samples and a soccer ball wall photo-op. As art director, I concepted mockups for the client and fabricators and assisted with bringing the activation to life.

Click the links below to view the entire process.

(Rooted Creative Agency).

Final mockups made in Photoshop.

Structure mockups made in SketchUp.